Jordan Foster Construction is an established, award-winning Texas construction company headquartered in El Paso with offices in Austin, Dallas, Houston and San Antonio. Formerly CF Jordan Construction, the company had recently gone through a name change and needed a new online identity to go along with it. So when we got the call to update their site, we knew it was our time to shine.
Armed with user profiles, competitive research, surveys and overall best practices, we dove into developing what we think is one of our best sites to date. The site is responsive, meaning it will adjust to the view of a desktop, tablet or smartphone. This especially comes in handy for those viewing details from a job site or in an important development meeting. Navigation is simple and direct, getting users where they need to go in one click.
Subcontractors and job seekers have first dibs sitting at the top of the main navigation. Job seekers are given a brief introduction and contact information. Subcontractors get to meet their Contract Administrator, download applicable forms and access to their regional key contacts for additional information.
Taking into consideration the breadth and depth of their reputation and experience, the homepage features flagship projects from each of their service categories in commercial, residential, infrastructure, concrete and federal. With one click, a user is taken from the homepage to the project details.
News blips at the bottom of the page highlight Jordan Foster’s commitment to its community as well as updates on projects that are underway. Social links above the footer give users a quick link to each profile giving users and opportunity to follow the company on LinkedIn, Twitter, Facebook, Google+ and Flickr. Need to contact the company? A quick rollover of the locations serves up a quick glance at the addresses and phone numbers of each office.
The About Us section includes a company overview, office locations and contact information, a historical timeline and profiles for executive leadership and board members. Feeling a little daydreamy? Visit the Projects section for photo galleries of various projects. Here, a user will find details about each project such as: client, architect, size, cost, a small description and a pop-up photo gallery.
The Video page houses webcams and YouTube videos for current and future projects. Our favorite? The El Paso City Hall Demolition video. It’s a must see. Speaking of must sees, there is also a News section that contains press releases and media coverage from local, regional and national outlets. The whole site is wrapped up in a nice, cozy SEO blanket making sure we don’t miss a search.
And now a few words from our sponsor – Mark Gudenas, Vice President Corporate Communications at Jordan Foster Construction:
“When I selected Stanton Street to build the new Jordan Foster Construction website, I knew that I had picked the right company. I just didn’t how right they were. The entire team at Stanton Street is incredible! I have been wowed by their talent, knowledge and expertise throughout the entire process. They made it efficient, organized and truly a delight. And they’re fun to work with.
The look, feel and design of the new website are all excellent. Through a well-thought-out process, the team learned precisely what I wanted in the new website and delivered it in spades, beyond what I was hoping for. The navigation is intuitive, and flows seamlessly. The architecture is brilliant. To the uninitiated, you don’t even notice it. But there was a lot of expert work done to build something that performs so effortlessly.
Many thanks to Amy and Brian who oversaw the enterprise, Christine who takes such good care of clients, Tony who has a magic design wand, Karen who is best friends with Neo and actually knows how to get into the “machine,” Simeon who has a special wrench fitted specifically to 1’s and 0’s, and Naomi who expertly, professionally, diligently and wonderfully guided, drove and managed the entire process, all while working under the hood writing copy, editing and directing content to ensure a great website was being created.”
No denying we’re blushing over here, but we’ll still ask. Do you need some beauty in your corporate life? Fill out our contact form and we’ll get started on a smashing website. You can also give us a call at (915) 351-8440 to find out more.