On January 19, 2012, Google made an interesting change to their algorithm. Yes, it is just one out of about 500 algorithm changes per year, and it will only produce a noticeable affect to less than 1% of searches globally. Considering that 1% of the 12 billion searches on Google in December 2011 equals 120 [...]
Browsing the archives for the Marketing category
Hiring a company to build a website is a lot like hiring a new employee. You wouldn’t hire an employee without first assessing the kind of work you need completed and the skills and talents someone needs to complete it. You then need to compile a list of candidates, review of their resumes thoroughly, check [...]
Every now and then I get nostalgic for the good old days. Do you remember rotary dial phones, dial up internet connections or your first cell phone? How did we ever survive without a smart phone, wifi and GPS? Technology has come so far, so fast, and I for one am very thankful. Web design [...]
Over the past few months John Ratzenberger (best know as “bar know-it-all” Cliff Clavin from Cheers and also the voice of many beloved Pixar animated characters) has been visiting a few TA TravelCenters locations across the county in his ongoing video series ”On the Road with John.” Each video highlights that location’s amenities and services while John [...]
Extortion is not a new crime, but a new method may take advantage of your Google Maps Listings. In her article, Warning: Beware New Breed Of Extortion In Google Maps, Miriam Ellis of Search Engine Guide, describes this growing problem facing small business owners. Extortionists have discovered a means of creating false Google Maps listings [...]
In an effort to clean up and validate their data, Google is actually calling local businesses to verify Google Places and Maps information. This, according to Miriam Ellis’ article, “Don’t Hang Up! Google Really Phoning Local Businesses” for Search Engine Guide. Miriam’s article discusses the Good, the Bad and the Ugly implications of this new [...]
